This is a school magazine for Southend High School for Girls, so this is a magazine aimed at students, parents and new incoming students to the school. The magazine has information about what goes on in the school, recent events, sports news, and upcoming events.
It would be focused at future parents and students so they can get a feel for what goes on in the school and have an idea what occurs. They will also get a chance to see what the school environment is like and read about what students do together in the school.
There will be information on events that the school does, such as fun runs, trips skiing, watersports etc, so all the students can get involved and the parents can get their children to participate.
The front cover has the school logo on it to represent the school, and has the headline of the magazine is bold and stands out. The picture connotates that it is a relaxed and fun environment and the girl looks happy like she is enjoying herself. This gives an impression that it isnt just all hardwork but there is fun in the school too.
The magazine will be free to all students and to anyone else who wants the magazine. The way the magazine has to be written is in a colloquial way to appeal to all generations, but it is written in a way that wants students to read but is then again formal enough for parents to read too.
The school is in competition with other schools such as westcliff high school for girls and st hilda's. There would be competition when new future students and parents read the magazine and see what school they would prefer there children to go to and see what appeals more to the future students.
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